| 乔夏阳,赵娟.马克思主义共同体思想视阈下网络社群组织的实践逻辑分析[J].南京邮电大学学报(社会科学版）,2022,(01):24~34 |
| 马克思主义共同体思想视阈下网络社群组织的实践逻辑分析 |
| Practical logic analysis of network community organization from the perspective of Marxist Community Thought |
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| 中文关键词: 马克思主义共同体思想 网络社群 感知质量 |
| 英文关键词:Marxist Community Thought online community perceived quality |
| 基金项目:陕西省社会科学基金一般项目“繁荣哲学社会科学视域下陕西社群文化的发展研究”（2017A015） |
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| 中文摘要: |
| 马克思主义认为，在“真正的共同体”中个体身份得到普遍认可，个体与共同体共生互构，个体自主性在共同体的活动中显现度更高。网络社群组织的发展趋向在理论上与其相契合。在这一理论指导下，通过设计调查问卷并选取具有代表性的社群，对其成员对社群活动的感知质量进行实证分析，发现个体与其他成员之间的身份认同度、个体与组织之间的利益互惠度，以及个体在社群活动中的显现度均对网络社群组织运行具有正向影响作用。但实证研究结果也表明，在现实网络社群的运行过程中依然存在个体与网络社群组织的互惠度、认可度不高，成员在社群组织中身份认可不明确等问题，需在发展中进一步予以改进和完善。 |
| 英文摘要: |
| Marxism believes that in the “real community”, individual identity is generally recognized, individual and community coexist and interact, individual autonomy is more apparent in the activities of the community, and the development trend of network community organization is consistent with it in theory. Under the guidance of this theory, by designing a questionnaire and selecting a representative community, and making an empirical analysis on the perceived quality of its members for community activities, we can clearly feel that the degree of identity recognition between individuals among members, the degree of mutual benefit between individuals and organizations, and the degree of appearance of individuals in community activities all have a positive impact on the operation of online community organizations. However, the empirical research results also show that in the operation process of the real network community, there are still some problems, such as the low degree of reciprocity and recognition between individuals and network community organizations, and the unclear identity recognition of members in community organizations, which need to be further improved and perfected in the development. |
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